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META tag defaults:
HTML<TITLE> </TITLE> tag is populated based on the page's Title fields. In this way, bookmarks and search engines always display correct and relevant descriptions for the page's content while providing optimum validity for keyword relevance.
<meta name="date" content= shows a correct date based on the last time the database record was modified, as well as a properly formated HTTP Last-Modified header date according to RFC 2616 to ensure that a user's browser cache and search engines can properly determine the age of the page's content.
ETAG - unique HTTP header entity tag to optimize cache handling of your web site's page.
<meta name="keywords", while widely considered obsolete for search engine optimization, it is still used by some systems. Since the use of our templates allows us to plug variables into any page easily, the templates can take advantage of key word placement throughout the page content. HREF title tags, IMG ALT tags as well as others, all can use the keywords variable in order to gain maximum advantage, with little effort.
<meta name="description" tag has its own text field. By default it will simply duplicate the TitleLong field text for ease of use, but you can use it to enhance the description displayed in search engines like Google.
User Edit Document Fields:
Short Title: (45 char max TitleShort)
Used for page title and left hand category navigation. It is the name page uses when space is in short supply.
Long Title: (255 char max aka TitleLong)
Used in the HTML
SEO Keywords: (255 char max)
Keywords used for the META keywords tag and wherever else on the page you can discretely plug them into your templates. These are the words you expect people to use when searching for your site. This field also has a default setting so your can just set a single set of keywords and then pretty much ignore the field if you so choose.
SEO Description: (180 char max)
This is the description text that is displayed by some search engines whenever your page is listed. This an the page's title (the Long Title) are the first things someone will see when they find your site on a search engine. While not all search engines respect this, it is still useful on the ones that do.
Document Text:
Shown in the image to the right of this text in full WYSIWYG mode, this the main body text of a web page. What you are reading now for example.
Other Features:
Updated Date:
When the page's data is applied to the template, one field that is automatic is the date the content was last updated. This way your users will always know how current the content they are reading is. The date value used here in the page's text is also the same date value used for the HTTP Last-Modified header and meta tag.
Dynamically Generated Sitemap.xml: (see ours eComDelta.com/sitemap.xml)
The SITEMAP.XML file provides better search engine compatibility with Google, Yahoo, Ask.com, MSN/Bing and any other search engine that supports the sitemap protocol as defined on http://www.sitemaps.org/.
Dynamically Generated Siteindex: (see ours eComDelta.com/siteindex/)
Provides a quick summary of the entire site's content using the SEO description. This page also contains links back to all content on the site using the source page's keywords as link text. This ensures that any search engine spider can always get to any page with more than link, ensures that spiders that do not take advantage of the META Description tag can still see the content and provides reenforcement of keyword weight as it applies to any given page as you intend, rather than how the search engine interprets the weight of a given keyword.
Any modification to any page will cause the combination of both siteindex and sitemap files to be updated without any extra human effort, Updating these dynamically provides the best case scenario for maintaining an apparent high rate of change with the search engine spiders. In general, this will cause the spiders to visit your site more often, providing the most correct and complete data set to the search engine's index.